Vital Sports Group
WORK + ROSTER

The athletes.
The brands.
The work.

Selective by design. Founder-executed. End-to-end across athlete representation and brand campaign delivery.

2026 SIGNING CLASS

Signed. Placed.
Handled.

The 2026 class is closed — 6 athletes, sourced, negotiated, and announced by the founder. D1 to pro, Phoenix to Iceland. Selective by design: every athlete works directly with the founder.

6.Class of 2026 · Closed
Ibrahim Olajuwon signs with Southern University

Ibrahim Olajuwon

Signed

Southern University

NCAA Division I

Center · 6'10" · Lagos, Nigeria

Adrian McIntyre signs with Breiðablik

Adrian McIntyre

Signed

Breiðablik

Kópavogur · Iceland

Guard · San Diego → Pro

Oluwatomisin Ayodele-Osho, West Florida

Oluwatomisin Ayodele-Osho

Signed

West Florida

NCAA Division I

Guard

Ramel Bethea, The Citadel

Ramel Bethea

Signed

The Citadel

NCAA Division I

Cameron Kelly, Northwestern State

Cameron Kelly

Signed

Northwestern State

NCAA Division I

Roman Cummings, Maryland Eastern Shore

Roman Cummings

Signed

Maryland Eastern Shore

NCAA Division I · MEAC

Forward · 6'9" · Florida Southwestern State

Now buildingThe 2027 class.Apply →
WHAT WE DELIVER

End-to-end execution. One point of contact. Real ROI.

01

Single-athlete brand deals

End-to-end deal sourcing, contract negotiation, content production, and reporting for a focused brand-athlete fit.

02

Multi-athlete activations

Curated rosters of Vital athletes for product launches, regional rollouts, and category-defining campaigns.

03

Event sponsorships

High-school all-star games, college showcases, and grassroots events where brands reach athletes before everyone else does.

04

Long-term ambassador programs

Sustained athlete partnerships built around story, not one-off posts. Reporting + IP rights handled cleanly.

BRAND CAMPAIGNS

The receipts behind every signing.

Every Vital athlete inherits these brand relationships. Below is the work, by the campaign.

08 BRANDS
Under ArmourAll Academic All-Star Game activation
New BalanceHigh School partnership program
PumaAthlete campaign
NikeEYBL · grassroots program
Buffalo Wild WingsMarch Madness content series
HOTWORXAthlete campaign
24 Hour FitnessContent + activation
Bally SportsInfluencer commercial
FOR ATHLETES

Think you're a fit for the Vital roster?

We say no to most applications. The roster stays small for a reason.

Apply
FOR BRANDS

Have a campaign in mind?

One conversation tells you whether there's something to build.

Start a Conversation
For BrandsApply →